real america

i've heard the term "real america" being used several times by the mccain-palin campaign and i'm not exactly sure what it means. my impression from the context in which it was used it that to refers to rural, conservative, and religious areas that usually vote republican; red states. the very existence of this term implies that there is also a "fake america." is it safe for me to assume that "fake america" would refer to the urban, liberal, and educated areas; blue states. if that is the case then when did it become ok to classify certain areas of america as real or fake based on their views and differences. as much as i would like to consider highly religious or highly conservative areas of america as fake or fabricated, they never will be and will always have a say in the future of "our" country. so, this whole "fake america" thing that the mccain campaign has been throwing around is bullshit; it's immature and unrealistic at best.